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Apr. 12th, 2008

ganesha

Morons in Advertising (In India)

This is the prime text that I saw in a poster for a popular cell phone company.

"""Jadoo Tariff Plan."""

Basically, they are trying to market this new cellphone plan called 'Jadoo'.

Notice the mix of two languages.
It hurts, but lets ignore this for a moment.
This is not the most irritating part, after all.

The most irritating part was that it was written in Tamil.

Yes. Three words in Tamil characters standing for the transliteration
of words from two languages (in the same sentence).

To understand the complete annoyance and stupidity embedded in the sentence,
write down the above sentence in a language that you know (other than hindi
and english, of course).

The person who designed the poster gleefully assumed that the person reading this
sentence knows both Tamil and English and a little bit of Hindi to spice it up.

Wow, What fun.
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ganesha

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